” According to a recent DeBeers study, four out of five brides receive diamond engagement rings.
National Jeweler’s 2003 survey found that more than 40 percent of customers planned on buying a diamond one carat or larger.
And the 2002 American Wedding Study (sponsored by Condé Nast) revealed that the average engagement ring costs $3,576: more than 16 percent of the average wedding budget. “ Source
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I found this interesting when comparing America versus Australia.
If more than 40% of Americans are spending an average of USD$3576 approx AUD$4000 GST inclusive and plan on buying a diamond one carat or larger this indicates to me that Australians in general have a much higher standard.
A one carat diamond in any shape for USD$3576 we avoid stocking.
It would be a low quality diamond. A chain store special, colour L to P and Si2 to P2.
Factor in the cost of the ring and you would be buying a below average one carat product. For USD$3576 you could however acquire a high quality 0.40 to 0.60 ct diamond.
Remember round brilliant diamonds tend to be 15% to 20 % higher in price than a similar weight non round fancy shape. In fact you simply get more diamond for your money in a fancy shape which lends to a more unique enagement ring.
Fortunately we have clients who have spent time on researching prior to purchase and wish to spend more. It is difficult for us to ascertain an average price because we have so many different types of clients but between AUD$7000 to AUD$20,000 is not unusual.
This does not mean those who purchase between AUD$3000 to AUD$6,000 are sacrificing quality. You can still purchase high quality diamonds at these prices just not one carat diamonds.
Hooooroooo from De Guru
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Diamond Imports
